Happy Foie goes SZ
The SZ-Magazin reports on founder Tobias Sudhoff and the development of the Happy Foie.
A great article in the Süddeutsche Zeitung Magazin about our founder Tobias Sudhoff and the story behind the Happy Foie reports on how EthicLine GmbH is contributing to the food revolution:
"People eat too much meat. But vegetarian and vegan substitute products often don't taste good, says Sudhoff. He sees his Happy Foie with a significant proportion of vegetable fats as a first step on the way to eating less meat without losing the enjoyment. "
So Happy Foie is the "first step towards less meat consumption". Other products are already being planned:
"Sudhoff believes that the food turnaround can only be achieved if meat substitutes and vegetarian cuisine taste really good. Umami with vegetables - he believes he has already achieved this in his jus and stocks. He is hopeful of a vegan one next summer Being able to market meat jus. And a vegan Happy Foie."
So you can look forward to a few new product highlights next year - vegetarian and vegan!
Click here for the full article.
